Product tag

Jujube

Ruby Iranian jujube with a pleasant bite, gentle sweetness and strong appeal for wellness-led markets.

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Jujube

Know the product

About Iranian Jujube

Selected dried jujube for food and wellness markets, packed to preserve texture and quality.

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Dried jujube is a small red-to-brown fruit with textures ranging from soft and chewy to drier, and a gentle sweetness. Variety, harvest maturity and drying determine whether a lot is best for snacking, infusion or processing.

Getting to know Iranian jujube

South Khorasan is a recognized Iranian jujube-growing region. Drying reduces weight and improves storability, yet moisture control and suitable warehousing remain important for preserving aroma and texture.

Size is not the only criterion

Jujube is traded in grades combining size, color, texture and visual condition. Large fruit can support premium packs, while other sizes may deliver practical value for infusions, powders or extracts.

  • Premium grade: larger and more uniform for retail presentation
  • Standard grade: suited to everyday and value packs
  • Infusion grade: selected for aroma, cleanliness and brewing behavior
  • Processing grade: agreed parameters for powder, extract or food blends

Signals of suitable jujube

Skin condition should fit the declared grade, with no mold, infestation or off-odor. Limited color variation is natural, but sampling should reveal broken fruit, severe shriveling and foreign matter.

  • Define size by range, weight or count
  • Match moisture and softness to the application
  • Set tolerances for cracked, damaged or excessively dark fruit
  • Inspect cleanliness, infestation and stone condition

Ways to use jujube

  • Direct consumption as dried fruit
  • Simple infusions or blends with cinnamon and aromatic herbs
  • Pieces in granola, fruit bars and cereals
  • Powder and extracts for food-product development

Selecting for the market

Market Visual priority Texture Format
Gift and premium Large and uniform Chewy Whole fruit
Everyday retail Standard Balanced Value pack
Infusion and processing Cleanliness over size Process-specific Whole or pieces

Preserving natural texture

Dried jujube can soften and lose stability in humid conditions, while excessive heat accelerates aroma and texture changes. Sealed packs, cool dry storage and periodic inspection are a sound approach.

  • Keep cartons off floors and away from walls
  • Use packs that withstand pressure and potential stone puncture
  • Rotate old and new lots on a first-in, first-out basis

What to write into an order

  1. State grade, size range and intended use
  2. Define visual defect and foreign-matter limits
  3. Agree on desired texture and moisture range
  4. Specify pack weight, liner and labeling requirements

«Good jujube balances appearance, texture, cleanliness and price—and that balance is defined differently for each market.»

— Quality defined by application
A close view of Jujube varieties

A closer look

The quality story of Jujube

Explore the variety, quality and applications of Jujube in a collection selected for different markets—from responsible sourcing to packaging and trade preparation.

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Jujube products

Active products in the Jujube group